ReallySolved · Deck appendixReallySolved · Deck appendixPage 15 of the deck gives the headline: the margin, and what flows to you. This page is the arithmetic under it, with every row marked measured or our estimate, because the difference matters more than either number.
The AI labs pay people by the hour to correct AI answers. Ours come free, as a by-product.
Priced per item, middle case, in full: worth ~$985 a year for each paying member (5 👍 or 👎 a day out of about 15 searches, at 30¢ each, plus a written correction every 2 to 3 days at $3 each). Members are paid 50% of it when it earns money. The market we sell into is ~$2-7 Billion/yr today.
All 4 are built into the product. Not a cent of any of them appears in sections 1 to 5 below. The model stands on subscriptions alone, so every number there is a floor.
| Plan | Price / mo | AI cost | Card fees | Profit / mo | Profit / yr | Margin after fees |
|---|---|---|---|---|---|---|
| $5/mo Certainizer™ | $5.00 | $0.53 | $0.45 | $4.02 | $48.24 | 80% |
| $9/mo Plus | $9.00 | $0.75 | $0.56 | $7.69 | $92.28 | 85% |
| $19/mo Pro | $19.00 | $0.75 | $0.85 | $17.40 | $208.80 | 92% |
Card fees at the real published rate, 2.9% + 30¢ a charge. Certainizer is the thinnest, because the fixed 30¢ card fee weighs most on the smallest price. Plus & Pro are protected by the 1,000-search monthly fair-use cap already promised in our own marketing.
Main case: 1 in 10 accounts pays. So 10,000 paying members means about 100,000 accounts (200,000 if 1 in 20 pay, 50,000 if 1 in 5 do): about 4,545 on Certainizer, 3,636 on Plus & 1,818 on Pro, in the same 25 : 20 : 10 ratio. This split is the single biggest assumption in the model, far bigger than any cost figure. Substitute your own & everything below recalculates.
| Per year | 1K paying + 5 companies 10K accounts | 10K paying + 20 companies 100K accounts | 100K paying + 100 companies 1M accounts | 1M paying + 500 companies 10M accounts |
|---|---|---|---|---|
| $5/mo Certainizer™ | $21,927 | $219,273 | $2,192,727 | $21,927,273 |
| $9/mo Plus | $33,556 | $335,564 | $3,355,636 | $33,556,364 |
| $19/mo Pro | $37,964 | $379,636 | $3,796,364 | $37,963,636 |
| $299/mo Companyup to 15 people each | $16,727 | $66,907 | $334,535 | $1,672,675 |
| Gross profit, subscriptions | $110,174 | $1,001,380 | $9,679,262 | $95,119,948 |
| Hosting & infrastructureest | ($14,400) | ($60,000) | ($300,000) | ($3,000,000) |
| Support & moderationthe advisor bot is trained to handle most of itest | ($9,600) | ($36,000) | ($300,000) | ($3,000,000) |
| Legal, tools, servicesest | ($9,600) | ($24,000) | ($120,000) | ($1,200,000) |
| Core teamthe product is built; the growth team is paid from the payback pool, not salaryest | $0 | $0 | ($960,000) | ($9,600,000) |
| OPERATING PROFIT / YEAR | $76,574 | $881,380 | $7,999,262 | $78,319,948 |
| same figure, per month | $6,381 | $73,448 | $666,605 | $6,526,662 |
About $480K a year at about 6,000 paying members (about 60,000 accounts). Costs at 10M accounts are our estimate: 10 times the 1M-account costs.
| 1K paying + 5 companies | 10K paying + 20 companies | 100K paying + 100 companies | 1M paying + 500 companies | |
|---|---|---|---|---|
| To GTM, a year at that size | $76,574 | $881,380 | $7,999,262 | $78,319,948 |
These approximate numbers assume you are able to ramp up very quickly. Each column is a full year at that size, straight off section 3’s bottom line.
* Tested, not guessed. The per-subscriber costs above come from real test runs, re-measured on 12 September 2026. At the moment of writing the site has not launched & a few of the AI engines are not connected yet, so treat these figures as theoretical until live traffic confirms them. Per-subscriber economics are measured. How many users arrive, & how they split across plans, is our estimate, labelled as such on every row.
Built the same bottom-up way as the rest of this page: real people, real items, a price per item, never a slice of a market. This is the AI-lab data line, worked out on its own & kept entirely separate from the subscription floor above.
| 1K paying members | 10K paying members | 100K paying members | 1M paying members | |
|---|---|---|---|---|
| To GTM, a year at that size, middle case, in full | $985,500 | $9,855,000 | $98,550,000 | $985,500,000 |
| Low case | $401,500 | $4,015,000 | $40,150,000 | $401,500,000 |
| High case | $2,080,500 | $20,805,000 | $208,050,000 | $2,080,500,000 |
The middle case, & what it assumes: each paying member averages 5 👍 or 👎 a day out of about 15 searches, sold at 30¢ each, the middle of the 10¢ to 50¢ a lab pays for a quick rating, plus a written correction every 2 to 3 days (~146 a year), sold at $3 each, the published middle for an expert correction (the range is $1.50 to $8+). Some members will do none & some a lot; this is the average. That is ~$985 a year per paying member, assuming every rating & correction sells. Free accounts are not counted. Shown in full. Members are paid 50% of it when it earns money. Low case: the same activity at 10¢ a rating & $1.50 a correction. High case: at 50¢ & $8. Checked a second way, from the low end of Scale AI's own numbers: Scale reportedly makes about $2B a year from human correction work, ~45% of which goes to its ~240,000 contractors, about $3,750 a year each, against our ~$985 a year per paying member. These approximate numbers assume you are able to ramp up very quickly. Each column is a full year at that size, same as section 4.